Facebook generally is a phenomenal tool that permits authors to get connected with their followers. Below are great ways how Facebook can help you as an author.
1. Facebook can help the author reach out to 500 million people
Facebook has become a phenomenon that a huge section of the population already uses on a regular basis. At this point, it boasts having 500 million users. With this extent of scope, there is a great chance for any post or advertisement to be seen by a wide range of users. Setting up a Facebook page, then, is a must for every author or writer to share their words and advertise their books. The page needs to include information about the author, their work and their photos. It is advised not to add personal information that they are reluctant for the entire world to find out. The author only has to create a single page. Never create one for each book.
2. Facebook is SEO friendly
This is how Facebook can help you as an author - through optimization. This exceptional social media website is SEO friendly since it can be indexed by Google and other search engines. More than that, it can even rank high in the search engine results page, as the website has a solid reputation. To make the most of this benefit, authors must strategically optimize pages. Relevant keywords should be targeted in the title and description. Of course, the quality and readability of these sections should not be compromised, particularly because as authors they are expected to write very well.
3. Facebook enables embedding links
Embedding or adding links to their other social networking sites is an effective way for fans to easily locate authors in other places, such as Twitter, LinkedIn, Pinterest, Goggle+ and more. By doing this, it is also possible to become visible to a wider range of people.
4. Facebook makes it easier for authors to learn from their readers
Social media offer a venue for people to express themselves and to say what they think of a certain product. Books are not an exception to this. Pay attention to what followers have to say. Facebook is a two-way site. If authors interact and socialize with their followers, authors can certainly get some fascinating insights into the mindsets of readers.
5. Facebook promotes interaction and connection
While this site significantly helps in marketing a book by sharing updates and teasers, this also fosters a more personal connection between authors and readers. People typically feel special when a prominent person or an author replies to them on social media sites.
Indeed, social networking has gone a long way from being just an ordinary website. More than that, it has helped make a difference in many businesses’ success. Now that you know how Facebook can help you as an author, it's up to you to take full advantage of it.
