Author Services
Author Articles

Book Review & Contest Insights from Real Reviews and Submissions
What separates great books from the rest? Below are articles with insights from real reviews and contest submissions—what works, what doesn’t, and how to improve your book. You’ll also find a wide range of articles covering writing, publishing, marketing, and more. Each article has a Comments section so you can read advice from other authors and leave your own.
Why Some Books Win Awards (And Most Don’t) — Insights From Real Contest Submissions New!
What separates award-winning books from the rest? After evaluating contest submissions across a wide range of genres, certain patterns become clear. Some books consistently rise to the top. Others, even with strong ideas and clear effort behind them, fall short. The difference is rarely dramatic—it...
What We’ve Learned From Reviewing Hundreds of Thousands of Books (And Why Most Don’t Stand Out) New!
After reviewing and evaluating books across thousands of submissions over the past two decades, certain patterns become impossible to ignore. Some books immediately stand out to reviewers. Others—even well-intentioned ones—fade into the middle or fall short. The difference is rarely luck. It comes down to...
What Is An ISBN And Why Is It Important?
What Is An ISBN And Why Is It Important?
ISBN is an acronym for International Standard Book Number - a unique identifier barcode given to a commercial book. Each variation and each edition of the same book gets its own ISBN. If a book has a hardcover, a paperback and an ebook version, each of these will have their own ISBN.
The original ISBN was 10 digits, but this changed to 13 digits with effect from 1 January 2007. All commercial books published after this date must have a 13-digit ISBN. ISBNs are only assigned to once-off publications and not to journals, newspapers, or other similar publications.
Why You Need An ISBN
An ISBN is a must-have for all books made available to the public as it is what publishers, booksellers, internet retailers, libraries, wholesalers, distributors and other such supply chain participants use as an identifier for a particular book when they are listing, ordering, recording sales, taking stock and for other related purposes. The ISBN is what is used in identifying the registrant and specific details like title, format, and edition. You will, therefore, need an ISBN to sell your book through any store or online retailers like Amazon. Even when your book is not intended for sale, as long as it is to be made available to the public, it must have an ISBN.
How To Get An ISBN For Your Book
Even when you self-publish, as long as your book is meant for the public, it must have an ISBN. In most countries, ISBNs are issued free of charge through an administrative branch of the government or the library system. If you are in the US or UK, you can get your ISBN from Bowker and Nielsen.
Ordinarily, it is your publisher who is responsible for getting the ISBN, but there has been a huge shift in the industry towards self-publishing with countless new authors choosing to publish on their own. Should you choose to self-publish then you, the author, can apply for the ISBN. The ISBN agency in your country can advise on the process.
The 5 Elements Of The ISBN
The ISBN has 5 sections with each separated by either spaces or hyphens. The length of 3 out of the 5 sections may vary.
The Prefix Element: This section is always 3 digits and currently it can only be either 978 or 979.
The Registration Group Element: The section is meant for identifying the geographical region, country or the language area and it may be anywhere between 1 and 5 digits.
The Registrant Element: This section can be up to 7 digits long and it is the element that identifies the specific publisher or imprint.
Publication Element: The section may be up to 6 digits and it is the part of the ISBN that identifies the title's particular edition and format.
The Check Digit: This section is always a single digit used to mathematically validate the rest of the numbers.
For most countries, the publishing system is quite detailed so be sure to get in touch with your national ISBN agency early enough to avoid last minute delays.
Written by Readers’ Favorite Reviewer Faridah Nassozi