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Writing a Tutorial Article (Part 1 of 2)

Providing tutorials is one of the most lucrative ways in which professionals benefit from promoting themselves. Sharing one’s skills in an age where everyone has easy access to information is one avenue that is worth venturing into. You not only impart what you know, but you also learn something in the process.

Tutorials vary in levels depending on the skill of your target market. Popular tutorial platforms like Udemy and Coursera offer you the opportunity to showcase your teaching skills and make money from it. Of course, the host platform takes a fraction of what you earn since they’re hosting your course. Some professionals opt to provide tutorials on their own site or blog to maximize their earnings, and you can take this route as well. Bite-size tutorials are a great example to get you started. Any simple task that you can teach to help solve a problem will be greatly appreciated.

Though it may sound easy, writing a good tutorial, even a simple or bite-size type, adheres to a carefully-planned step by step process. You want to make sure that your student doesn’t miss an important step and that they learn something from your tutorial. Consider this checklist to get you started with your tutorial.

1) KNOW YOUR TARGET SKILL LEVEL

As mentioned earlier, your tutorial must target a specific skill level. Will your tutorial be catering to beginner, intermediate, or advanced students? Moreover, analyze and study the tutorial that you offer. Is there a demand for it? What would students get out of your tutorial or how will it help them? Are there any required rudimentary skills needed to learn it? If you’re offering a tutorial on basic creative writing, your target market should have a grasp of the basic parts of speech.

2) MAKE A GOOD PRODUCT TAG

Consider yourself as a tutorial brand by creating a product tag to entice learners. A product tag works like a business card that represents what you offer. It must contain your name, your field of expertise, and contact information. How you will design your product tag is limited only by your creativity. A product tag is important because it serves as your frontline advertisement. The great thing about a product tag is that it stays with your site or blog and cannot be discarded like business cards. Product tags brand you as a professional and not some amateur making a side gig to earn some extra bucks.

3) THE TOOLS OR MATERIALS REQUIRED

Part of your tutorial is an introduction to the tools or materials required. Tutorials on handicrafts, for example, would list the materials needed and where learners can procure them. You can provide photos of the materials and make recommendations for substitution in case one particular material isn’t available. As for brands, recommend what is the most affordable, or if the student has extra money to burn, recommend the brand where they could get the most for their money. Your recommendation should be based on your experience in using the product or from the experience of other people you know.

Written by Readers’ Favorite Reviewer Vincent Dublado