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Hundreds of Helpful Articles

Hundreds of Helpful Articles

We have created hundreds of articles on topics all authors face in today’s literary landscape. Get help and advice on Writing, Marketing, Publishing, Social Networking, and more. Each article has a Comments section so you can read advice from other authors and leave your own.

Influencer Marketing: Why You Need It And How To Get It

Think about commercial products that you have seen advertised, using celebrities to endorse them. This is called Influencer Marketing and it's all about convincing another person to use their credibility to sell your product – provided they have enough of an audience. Your message will...

How To Write A Book Marketing Plan In 13 Easy Steps – Part 3

Halfway there now, just 6 more steps and you have your book marketing plan. Step 8: Decide on a Book Trailer Are you having one? A decent book trailer can make a huge difference and it will boost your marketing campaign into going viral. First, decide how...

How To Write A Book Marketing Plan In 13 Easy Steps – Part 2

Have you completed step 1? Take your time, get it right and then move on. Step 2: Track Your Audience Down Online I don’t mean stalk them! Look for blogs or forums that your audience may frequent. Find out if there are any associations that they may...

How To Write A Book Marketing Plan In 13 Easy Steps – Part 1

It couldn’t be simpler – if you want your book to be successful, the hard work happens before the book launch. Yes, you could wait until the day of launch, but you might be scratching your head in bewilderment – why didn’t all those sales...

Should You Market With Amazon KDP Select?

Nowadays, many authors have the choice to self-publish across various platforms. Although many traditional publishers hold the distinction of being better prepared than their other publishing counterparts, a lot of readers are gravitating towards other markets. Many indie publishers are popping up, ready to publish...

Paid Book Promotion: Is It Really Worth It?

Nowadays, with the increasing plethora of self-published books gracing Amazon, Smashwords, Kobo, and any other sales platform you could think of, you need to be able to stand out from the crowd. And with some of the more popular genres such as horror, fantasy, and...

Top 4 Book Promotional Sites

Book promotional sites are an excellent way to stand out from the crowd. Whether it be through free or paid services, there’s no doubt that these sites have an important place in the book marketing industry, especially when authors are writing in competitive genres like...

How to Start a Podcast!

Creating a podcast to market your genre is a great marketing technique. Anchor.com provides easy access to the podcast world. It can record from a phone or computer, and suprisingly does have great sound quality. Otherwise, the technical devices such as a microphone and software...

Paid Book Promotion: Is It Worth It?

Nowadays, with the huge plethora of self-published books filling Amazon, Smashwords, Kobo, and any other market you could think of, you need to be able to stand out from the crowd. And with some of the more popular genres such as horror, fantasy, and romance,...

Useful Marketing Terms Explained

If you are trying to market your novel, the whole process can be a minefield. There are so many marketing terms that experienced marketers assume you understand. So I thought I would compile a comprehensive list of the most common terms used. You will soon...