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Hundreds of Helpful Articles

Hundreds of Helpful Articles

We have created hundreds of articles on topics all authors face in today’s literary landscape. Get help and advice on Writing, Marketing, Publishing, Social Networking, and more. Each article has a Comments section so you can read advice from other authors and leave your own.

Consider the Four P's when Marketing your Book

The Four Ps is a concept that is used time and again in the business world. However, it can be applied to any product or service, and yes it can also be used when marketing your book. Now, what does this entail? And how will...

How to Attract an Audience to Your Series of e-books Without Breaking the Bank

This article serves to help new authors attract an audience for their series (2 or more e-books expanding upon an existing plot, established in previous entries). The main advantage that an e-book has over a paperback is that the cost of creating an e-book is incredibly less....

Develop a Marketing Position to Help Sell Your Writing

“Of making many books there is no end,” says the Bible. That was written more than 2,000 years ago; imagine how much more true it is today. In the 21st century, anyone with a computer can write and easily publish a book—Amazon.com alone carries more...

Who are Gatekeepers? Why are They Important for Publicity-Seeking Writers?

If you want to publicize your story or book you may need to work with gatekeepers. They are agents, web editors, bloggers, podcasters, or anyone with the authority to say “I’ll represent this author,” or “I’ll give this writer some publicity on my web site,”...

Why and How to Freelance for Your Local Newspaper

Freelance writing for small local newspapers is an excellent way to break into the writing business. Most every small paper uses freelancers for a logical reason—they cost less than employees. Newspapers often call freelance writers stringers, and they’re not employees; they're independent contractors. Generally, stringers develop...

Which Was My Best-Selling Channel? An Analysis of 10 Years of Book Selling

After laboring for days, weeks, months, or sometimes even years, the book is finally written and published, and it is actually on sale. One way for an author to get some financial reward for all the time and effort spent on the book is to...

The “Don’ts” of Writing Media Releases

Media releases are promotional tools and are an excellent way to tell the mass media about your book. They’re not difficult to write but must not violate certain rules. As a journalist, I received and acted on thousands of releases. I can tell you that certain...

Can Publishing Short Stories Sell More Books?

We, as writers, all know that books won’t sell themselves. We have to work extra hard at promoting our writing, sometimes harder than the actual writing itself. Why? Because there’s so much competition out there. Just visit a used bookstore and browse the massive collections...

Get Free Publicity By Writing a Media Release

Marketing your book can cost thousands of dollars. But there’s one way to attain publicity at no charge—write a media release. A media release is a promotional tool. Releases attempt to get mass media to take positive action on behalf of their sender—in this case helping...

How To Market Your Book

Your book is finally done: written, edited (many times over), and published. Now what? There was a time when the traditional publisher would take the reins and lead the book (and its author) to success by arranging book tours: signings, readings, etc. Not so much...