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Easy Tools That Authors Can Use To Promote Their Books
Unless you have your own publicist or are a bestselling author on the New York Times list, chances are that you won’t have an easy time marketing your books. Many authors reach the point where they start questioning whether they should even be writing books...
Four Unusual Ways to Save a Book from Obscurity
Many authors take their feet off the gas pedal when they have finally published their book. Many of them think that once they get a book out, it will sell well from the get-go without the author's contribution. However, there is a lot of legwork...
Some Great Marketing Tips for Authors and Why They Should Stick With One Genre
Many authors who self-publish are in search of competitive advantages in an industry that is full of great books. However, saturated as the industry might be, it is still possible to write books that sell remarkably well. One of the things that an author must...
Costly Marketing Mistakes That Authors Make
Marketing a book is something that authors should take seriously if they want to enjoy great sales. Navigating the publishing industry is like walking through a mine field and authors must be careful because simple mistakes can lead to the failure of their marketing plans....
How Publicity Fits Into the Book Marketing Picture
Authors who decide to market their own books often think that certain aspects of their marketing strategies are more important than others. Authors have all sorts of ideas about the things that they should do to successfully market their books. Some authors focus on making...
Ways to Promote a Book on a Budget
Some people believe that 10% quality and 90% marketing is the ideal combination for the success of a book. Independent authors usually don’t have the marketing budgets that traditionally published authors have. Chances are that after an author pays for professional editing, printing, and book design, he doesn’t have much...