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Five Easy Ways To Promote Your Favorite Author At No Cost
For most authors, especially those new in the field, promoting and marketing are very difficult and sometimes impossible. Without an established fan base and with very limited resources, pushing a new book to reach the targeted market becomes hard. Established authors already have fans who are excited...
Genre Selection
Upon completion of a book, an author has quite a few decisions to make. The first decision is easy; whether or not to publish and if the publication should be traditional or a self-publication. When an author chooses to publish and how they want to...
Personal Branding for Writers - Part 2
Maximize social media benefits When you start to realize the opportunities afforded by social media platforms, you start taking the whole experience a bit more seriously. The avenues become a place to market your work and not just the go-to place for venting. Depending on how...
Personal Branding for Writers - Part 1
Every person has a brand, well, not quite, but everyone has what they represent when a stranger first lays eyes on them. From your dress, the way you talk, your character, your attitude and everything else, someone can get an idea of who you are....
The Importance of Your Book Description
When you apply for a Readers’ Favorite review, you are given a unique chance to tell reviewers more than you can on Amazon, but your Book Description is equally vital. You are addressing avid readers actively looking for reading matter, but will they choose your...
8 Reasons to Enter Book Award Contests
You come across a book award contest. Your pulse quickens with a touch of excitement mixed with a hint of fear. You sit pondering whether or not you should enter. What will it really do for you? Every contest is different; therefore, it’s important to do...
3 Vital Steps to Selling Your Book
Writing a book and publishing it is quite satisfying, a personal achievement and a way of sharing your talent and knowledge with the world. The biggest problem is in getting people to buy your book and, while this can take time and a good deal...
An Informal Book Club Survey
With the dramatic changes occurring in the publishing industry, especially the explosion of self-publishing and hybrid publishing, I thought it would be interesting to survey members of a book club to understand their reading and meeting preferences. I had the opportunity to do this when...
What Can We Learn From Charles Dickens About Book Marketing? - Part 2
Tease Your Work Think about anything that makes your work unique, what is likely to resonate with the reader and what you can tell them that will pique their interest without giving too much away. Take The Lego Movie from 2014; one of their trailers was...
What Can We Learn From Charles Dickens About Book Marketing? - Part 1
In 1841, the works of Charles Dickens were so popular that fan obsession was almost responsible for causing a riot. The final installment of his novel, The Old Curiosity Shop, had just arrived in New York by ship and, as it docked, thousands of readers...