It’s Not the Bricks, It’s the Mortar
Optimize Your Retail Business for Lasting Success
By Mike Cosentino
It’s Not the Bricks, It’s the Mortar by Mike Cosentino is a guide for anyone who wants to succeed in retail. The author uses the image of bricks (the systems and products) and mortar (the “invisible” soft skills, like teamwork and good service) to demonstrate...