If Not Now, When?

An Introduction to Bravo Motivation

Non-Fiction - Motivational
170 Pages
Reviewed on 07/06/2014
Buy on Amazon

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Author Biography

Atul Uchil, PhD describes himself as a husband, father and world-traveler who views his professional career as a necessary means to make a living. After 29 years in the corporate world, Dr. Uchil decided to devote the rest of his life to helping you and others like you achieve their full potential through targeted motivation programs. Atul is the creator of the Trademarked Bravo Motivation system.

Professionally, Dr. Uchil is an Award Winning Author, entrepreneur, and business-owner embodying three decades of management and consulting experience. Prior to founding The Uchil Group and Uchil, LLC in 2004, Dr. Uchil spent over nineteen successful years in a variety of senior management roles for several large multinational corporations. In addition to his PhD, he also holds an MBA, and BSEE. Dr. Uchil served as President of the Board of Directors for the VHBC Corporation until August 2016. Dr. Uchil also served on the board of Directors for Young Ladies of Tomorrow, Inc. a DC based non-profit organization from 2004 thru 2008. He also served on the Board of Advisors for The Data Research Group, Inc., a Northern Virginia based Service-Disabled Veteran-Owned Small-Business from 2004-2007.

Dr. Uchil has published seven books that are available at Amazon, Barnes & Noble, and many other respected and recognized national and international book retailers.

    Book Review

Reviewed by Jack Magnus for Readers' Favorite

If Not Now, When? an Introduction to Bravo Motivation is a self-help non-fiction book written by Atul Uchil. Uchil asks his readers to consider what their dreams are, and he shows how a structured approach can be used to make those dreams happen. The title refers to the fact that deferring dreams usually means they're never realized. Uchil uses his own life story as an example of what can go wrong with your life, and how it can be fixed. He went from being a happy and somewhat rowdy kid to becoming what he calls a Corporate America slave, addicted to ever reaching for the next promotion and spending almost all his waking hours at work or obsessing about it. While some form of employment is needed to survive, Uchil shows you how you can tailor that work to be something that makes you happy and allows you to live a happy life with time built in for family and friends.

Atul Uchil's non-fiction self-help book, If Not Now, When? an Introduction to Bravo Motivation had me smiling as I performed the first assignment in the book. I literally changed the surface of the earth, and that realization had rather a profound impact on me. While I have escaped the Corporate America rat-race, and I was part of it for some time, I still have a lot of work to do to make my dreams into reality. As any responsible coach would advise, dreams don't come all that easily, they require work and plans, and Uchil's message is just that. Uchil is never preachy or pretentious; his writing is fluid and comfortable, and you do get the feeling that he's sitting across the table from you, telling his life story and getting excited as he explains the process whereby dreams become reality. If Not Now, When? an Introduction to Bravo Motivation is a slender tome filled with life-changing strategies that can make that change start happening now, today. I was quite impressed by this book and will be implementing many of the Bravo strategies to get to my next step. It's marvelous and is highly recommended.

Suzanne Cowles

If Not Now, When? An Introduction to Bravo Motivation by Atul Uchil is a powerful nonfiction guide to self-actualization and peace of mind. Everyone grows up and spends most of their adult life in a busy career, where monetary pursuit trumps quality of life. This happened to Uchil. Follow his compelling journey from a childhood raised in London, to higher education culminating in a Ph.D., to thirty years as a manager in corporate America. Each personal account of triumphs in a goal-oriented field led to a failed marriage and almost fatal heart attack - the price paid for living in the rat race. Is it possible to achieve clarity and life purpose without sacrificing health and well-being? Uchil lays out a systematic plan that is easy to follow in thirteen chapters. Using a BRAVO acronym, he defines a change in mindset, self-reflection analysis, development of a plan, visualization and acceptance to achieve the dream life.

Atul Uchil in If Not Now, When? An Introduction to Bravo Motivation offers his own life experiences as an example of how to live life to the fullest. As a management consultant and motivational coach, he inspires others to evaluate their current situations and let go of deadly workaholism for a fulfilled life with balance. The helpful exercises throughout are useful tools to discover hidden passions that will lead to confidence and real success. If you are ready to give up living to work, then this book is perfect for learning how to work so we may live. This is a passionate call-to-action for anyone in the business world needing practical solutions to transcend the status quo.

Tina Stanciu

If Not Now, When? An Introduction to Bravo Motivation is a self-help book by author Atul Uchil, containing exercises and life stories meant to open our eyes and help us find the path to happiness. The book has an interesting structure; it blends exercising chapters with chapters about the author’s life, his childhood, his travels, and his struggle with the corporate world. From growing up in a small English town, his trip to Thailand and his years in corporate America, to the moment he realized that something was missing from his life, Atul Uchil talks about the really important things in life. He discusses how most of us might get caught in the mirage of material possessions and forget to do the things that bring joy to our soul, and most importantly, about how to get out of the corporate trap and make our own happiness.

Although the book does have the motivational vibe of most writing in this genre, the structure of the chapters and the way the story blends with the exercises gives it a unique feel and makes for an interesting read. If Not Now, When? is a light yet entertaining read, but not the kind that you forget about in a day or two. It's the kind that makes you wonder about the real treasures of life, and whether you are truly happy with the path you build for yourself. Whether you are in need of a motivational read or not, Atul Uchil’s story and interesting exercises, part of the Bravo Motivation program, will help you see the important things in life and understand the true value of material goods.

Mamta Madhavan

If Not Now, When? An Introduction to Bravo Motivation by Atul Uchil is a motivational story that will take readers on a journey to help them move forward in life and become wiser. The book is conversational and will help readers become reflective and change their perspective on life. The author's accounts on life are insightful and interesting and he has narrated them with a lot of passion and care. The book is put together in a very informal manner. with nice exercises which are simple yet at the same time profound. What is appealing about the book is that it covers something that is really useful to all readers.

The topics covered are relevant and the author has done it in a manner that can be easily comprehended by any reader. I really like the author's idea of organizing the thoughts in a charted format. This is a novel concept and it is helpful to be more organized. It makes it easier for us to be aware of what skills we have and how they can be used in a way that is advantageous to us. The author's personal experiences, coupled with the other stories, make the book very original. The things the author could change and could not change in his life are also interesting to know. The exercises, along with the format to chart down one's thoughts, make it easy for readers to practice what the author is trying to convey. The book has an original and refreshing concept.

Bil Howard

Are you overwhelmed by the pressure and stress of the corporate world and looking for a way to escape it all? If Not Now, When? is exactly the book that you need to get your corporate-stained fingers on. Atul Uchil survived the corporate rat race and lived to tell about it. While providing profound motivation for creating the kind of life that you dream of through his BRAVO plan, Atul also communicates his life story and how he nearly killed himself in the corporate world before he finally woke up and smelled the roses. As he guides you through the five steps of Believing, Recognizing, Acting upon, Visualizing and Obtaining that which you have dreamed, he relates a practical story, his own, which will help you to understand the source of his BRAVO method. Atul challenges the reader to work through each of these steps honestly and one might say, as if their lives depended on it, because, ironically enough, it might.

Atul Uchil’s If Not Now, When? is an excellent tool for narrowing down your dream to that which is truly what you desire your life to be. The emotional connection that is achieved by connecting the BRAVO concepts to Atul’s life bring things much closer to home for the reader. Having experienced many of the same things that Atul had, where the corporate world was concerned and suffering a heart attack at 46 years old, I was encouraged in the path that I, too, decided to take; simplifying my life. If you will take the time to work through If Not Now, When? and be brutally honest with yourself, you will not only find the motivation to make the necessary changes that your life is crying out for, but also the tools to go about obtaining it.

K.C. Finn

If Not Now, When? is a motivational work by Atul Uchil. This short and simple guide explains the power of positive thinking by way of the BRAVO motivational strategy, whilst interspersing the techniques with stories from the author’s own life. The result is a personal, conversational book which sounds like a coaching session between the reader and its author. Uchil uses examples from his own life as a slave to Corporate America to illustrate the value of his new way of looking at life. The book aims to promote contentedness and personal achievement through positive means, helping you to appreciate what life has given you and strive for more without damaging your health in the process.

At the opening of the book, author Atul Uchil concedes that If Not Now, When? is not a book which is laid out in a formulaic order. If you’re not a person who is bothered by such things, then you should find the entire work rewarding, but I did get lost in the organisation of the stories and lessons. The motivational ideas and the life lessons Uchil portrays are excellent and extremely valuable, but the fact that the book was difficult to follow prevented me from fully connecting with the material, even though I’m exactly the kind of stressed, pressured person that the book is intended to benefit. Overall, I found If Not Now, When? to be a fulfilling and inspiring read, if a little scattered. I am certain it’s the kind of book that can help many people refocus their lives into a new, more positive perspective.