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Reviewed by Vernita Naylor for Readers' Favorite
Whether you’re an investor, inventor, leader, or manager, each aspect should be approached as an entrepreneur. As an entrepreneur, you are planning, balancing internal and external factors, creating marketing strategies, taking risks, and managing people and tasks all within limitations from logistics and operations to finances. Many elements need to be taken into account, from your goals and family to personal needs. In Three’s a Company: For Entrepreneurs and Entrepreneurs In the Making by Dr. Tsvika S. Ben-Porat, the reader will be given tips on best practices to avoid imbalance overload which can cause stress, health issues, being unproductive, wasted time, and loss of money. In this book, you will learn the pros and cons of your chosen path, keeping in mind that there must be balance from day-to-day to long-term operations. A question to ask before you start is what is your ultimate goal for beginning this journey? Is it financial independence, freedom, generational wealth, or something else? This would be a motivator on those days when you feel you have failed or feel unmotivated to continue.
In Three’s a Company by Dr. Tsvika S. Ben-Porat, I enjoyed the various steps like the project management lifecycle which considers everything to meet your stated goals. Ben-Porat challenges the reader to look at not only the impact of internal factors on the stated goal but the external as well. You must consider everything outside of the end goal. People tend not to seek balance as an entrepreneur but instead, they allow the drive of the desired goal to set the pace. This is what usually causes people to gain one thing at the expense of another, whether it be health, family, time, or money. Ben-Porat suggests being honest about what you know and don’t know, and then seeking out a coach or mentor to help guide you through the process. Also, the reader is given sample cases using the practices to learn how the process works. Business is hard but having the right tools and resources in place is ideal. Add this book to your library to begin or help you to work through your business journey.