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Reviewed by Courtnee Turner Hoyle for Readers' Favorite
Charles and Sherry Feitel present Our Love Affair with Commercial Real Estate to individuals interested in having a thriving commercial real estate business. Told as an autobiography with a business focus, they share personal stories and discuss perspective and mentality while providing the tools you need to become successful. The authors cover topics that help you plan your course in real estate through education, choosing the right niche and the firm that supports it best, learning from mistakes, marketing, personal responsibility, structuring dynamic teams, and building your character in business. They also relate negotiation information, constructing reciprocal business relationships, how to stand out in brokerage services, ways to analyze the market and supply valuable information that benefits you and your clients.
If you want to know and understand the real estate business, Charles and Sherry Feitel will give you a cutting edge over your competition. The "pro tips" reveal the authors' wisdom, and their resources will help you stay informed about your local real estate market. The Feitels reveal the "Feitel Sales Approach" which will make the client feel more confident and gain more sales for you, and the Feitel Business Blueprint, blending traditional strategies and strategic execution tactics. The authors use real-life examples, including motivating leaders. This book helps you plan for connections to gain clients and keep them while building trust in the market as you commit to long-term career goals. If you can persevere through possible failures and difficult times while constantly learning and adapting, you will benefit from reading Our Love Affair with Commercial Real Estate.