The Biggest Idea Ever

Trade anxiety, fear, and burnout for peace, purpose, and significance.

Non-Fiction - Spiritual/Supernatural
260 Pages
Reviewed on 01/15/2024
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Author Biography

This business and spirituality memoir tells the story of a successful international executive with consumer goods giant Procter & Gamble. This adventurous odyssey follows Denis through a near-death experience in Japan into a series of awakenings that made him a sought-after spiritual mentor. The book embodies four decades of accumulated wisdom that will help you look at every aspect of your life and chart a fresh journey filled with peace, purpose, and significance. If you are experiencing anxiety, fear or burnout, or you just want more from life, this book is for you!

    Book Review

Reviewed by K.C. Finn for Readers' Favorite

The Biggest Idea Ever is a work of non-fiction penned by author Denis Beauséjour in the spirituality, memoir, and inspirational writing subgenres. It is best suited to the general adult reading audience. The author presents a unique and transformative journey that transcends the typical business memoir. Beauséjour shares his remarkable life story, from a modest background in Canada to becoming the youngest VP at Procter & Gamble. However, the real adventure begins after a near-death experience during Japan's Great Hanshin Earthquake in 1995, propelling him into a world of profound spiritual discovery.

Author Denis Beauséjour has crafted a work so personal and compelling that it feels like a conversation with a wise mentor. Beauséjour's storytelling is captivating, weaving personal and professional anecdotes into a narrative that's part adventure, part self-help but always has something new and interesting to impart with all the skills of a novelist letting you into his world. His decision to leave the corporate pinnacle, chronicled by prestigious publications, reflects a courageous pursuit of a deeper, more meaningful life, but it’s also kept very grounded in reality by his honest tone and approach. Beauséjour imparts valuable lessons on navigating life's challenges and finding purpose beyond conventional success. The work is well organized to build on these different ideas as the author continues to offer more and more actionable advice for our own lives. His obvious warmth and authenticity shine through, making for a compelling fusion of personal and spiritual growth. Overall, I would certainly recommend The Biggest Idea Ever as an empowering and enjoyable read that offers its audience a roadmap to a more fulfilling life.

Pikasho Deka

Denis Beauséjour grew up in a lower-middle-class housing project in Ottawa, Canada, in the 1960s. Raised by parents who lived paycheck to paycheck, Denis found a way to carve his path in his pursuit of the "Good Life" and was later elected as P&G's youngest Vice President, living in countries like Australia, Japan, and China with his loving wife, Marianne, and their four kids. However, an earthquake of 7.2 magnitude in Japan changed his entire outlook on life. In The Biggest Idea Ever, the author highlights the importance of the Bible in one's life and his role in working for the Kingdom of God. The author delves deep into the impact of a flourishing community in one's life, the benefits of practicing repentance, forgiveness, and generosity, outlining a vision and strategy for the family's future, and much more.

If you feel that you derive meaning and purpose solely from your work, and it has become your entire identity, you should read The Biggest Idea Ever. This autobiographical memoir/self-help guidebook for life incorporates teachings of the Bible and Jesus Christ to showcase how these are still relevant to contemporary living and the modern world in general. Denis Beauséjour masterfully presents how the solutions for some of humanity's crucial issues, such as global peace, medicine, artificial intelligence, mental health, aging, environment, and spiritual connection, lie in the Bible while describing in-depth the seven steps to bring lasting change in one's life. The author cites personal anecdotes to showcase the impact of Jesus on humanity and society at large. I found this book to be educational as well as thoroughly inspiring, and I recommend it to all readers.

Jamie Michele

In The Biggest Idea Ever, Denis Beauséjour recounts a life journey shaped by diverse experiences and influential ideas. Raised in Ottawa, he learned about education's value from his mother and discovered the significance of relationships beyond formal education. His career in marketing at P&G exposed him to the links between beliefs and consumer behavior, a crucial element for successful campaigns. A relocation to Hong Kong strained family ties, and this prompted a quest for a more meaningful existence. By engaging with spiritual teachings, he came to a transformative awakening, reshaping priorities and fostering inner peace through Logos meditation. Beauséjour emphasizes the power of repentance and forgiveness, stressing their impact on eternal destinies through faith in Jesus. Through his shift to a Kingdom-centered life, he now advocates for faithful stewardship and the enduring influence of faith on life's journey.

The Biggest Idea Ever by Denis Beauséjour is part memoir and part self-help, packed nicely and wrapped up in a testimony of faith. The author does well in writing complex theological concepts in an engaging and, most importantly, accessible style. For every single statement he makes, he references back to the ideas he puts forward, entrusting them to the Bible and demonstrating a comprehensive understanding of scripture. The standout for me is his explanation of the spiritual conflict between God's Kingdom and the kingdom of the world, tracing it back to biblical origins. Beauséjour investigates the fall of man, the role of Satan, and Jesus' redemptive victory, depicting a poignant overview of spiritual warfare. My understanding of Christian doctrine is limited, so I learned a great deal through Beauséjour's testimony, and I suspect others will feel the same.