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Reviewed by A. L. Peevey for Readers' Favorite
Charles M. Alexander’s Live in Entrepreneurial Freedom is not just a how-to book. Yes, he outlines the steps middle-aged would-be business owners should take to begin such an endeavor. But, he has also included many nuggets of wisdom based on his 40+ years of experience in starting a variety of businesses. In addition, he describes a series of emotional characteristics that many middle-aged people have developed as they have lived their lives and which will make them apt to be successful at business as opposed to young business owners who may have a talent for creating successful businesses but lack the emotional maturity and patience to succeed as well as they could. Mingled with the author’s astute and experienced approach to entrepreneurship, not to mention the degrees he has earned, are some of his personal triumphs and tragedies, and these only add to his credibility.
Live in Entrepreneurial Freedom is written in several styles, both formal and conversational, which make it much more of an enjoyable read and study guide. Textbooks can be dry if necessary work, but Charles M. Alexander, or Charlie as he is known, has written a book that makes learning about entrepreneurship much more palatable. The encouragement given to business starters is priceless and presented in a practical format. The “freedom” in the title is emphasized, and while success is not guaranteed, the inspired and straightforward guidance given in this book certainly lays down a foundation for anyone who wants to take a chance at being their own boss! A a gem of a book.