Getting Digital Done

An Executive Guide to Growth and Transformation

Non-Fiction - Business/Finance
166 Pages
Reviewed on 09/06/2024
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    Book Review

Reviewed by Pikasho Deka for Readers' Favorite

The world has changed a lot in the past few decades as technology has permeated every aspect of our lives. Businesses must constantly adapt to the demands of the ever-changing markets to thrive and be successful. Getting Digital Done explores data-driven, digital business integration in successful organizations and shows how they operate in today's hyper-competitive world. In this book, Eric J. Bertrand, Len Gilbert, and Jonathan Murray take readers through the transformative journey of an organization uncovering growth opportunities, formulating strategy and a technology roadmap, and enacting digital implementation at all levels of the business. Learn to define your organization's future in terms of outcomes and capabilities, use a business value scoreboard, communicate change, build a product management process, utilize digital tools designed for board governance, incorporate the twelve principles of Agile, and more.

Using step-by-step guidelines and an engaging narrative, Eric J. Bertrand, Len Gilbert, and Jonathan Murray show the digital integration process in an organization, demonstrating its significance and absolute necessity in the 21st-century business world. Getting Digital Done is a comprehensive guide for any corporate executive or business leader looking for their organization's digital transformation and overcoming the challenges that come along the way. You will discover tools and strategies that will help you enact change, understand the market and customer needs, and envision and develop a blueprint for your organization's successful future. The authors are thorough and present the content in a way that is accessible to the target audience. The book is very informative and motivational. Change the fortunes of your business and bring digital change with Getting Digital Done!