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MIND TO MOUTH was inspired by my path from choking while multi-tasking at lunchtimes to effectively applying mindfulness to reconnect with my food and myself.
I realized that each bite was the end of a journey of many decisions, one that mirrored the classic marketing consumer journey. While marketers are very focused on understanding consumer desire, intent, and decision points along a path to purchase (or consumption in my case), most people are not. It was helpful to put on my marketing hat to understand and address my mealtime challenges.
The book brings together this expertise in marketing, insight from my practice of mindfulness and meditation, and my love of mealtimes. It shares a wide range of research, from neuromarketing to gastrophysics, about triggers that influence our food decisions and experiences.
The research was extremely eye-opening and crystallized the importance of being mindful in real-time, throughout my journey to meals, not just while lifting a fork to my mouths. I share a practical ABC approach to integrate mindfulness into daily food-related moments that I have been using successfully to increase ease, enjoyment and taste. And yes, I stopped choking and have even lost some weight and reduced food costs!
Reviewed by Mamta Madhavan for Readers' Favorite
Breathe. Taste. Savor. Smile. Mind to Mouth: A Busy Chick’s Guide to Mindful Mealtime Moments by Heather Sears is a book for all readers as it discusses the topic of food and what it means to nourish oneself with real food. The author’s journey about her struggles, questions, discoveries, and the solutions that have worked for her - based on practical ideas - can be incorporated into readers' daily lives. The author highlights the importance of being mindful and how starting to notice the differences, paying attention to new things, and getting interested in what is around us can bring many benefits in life. This book will equip readers to be more aware and respond to the forces that they are up against during their mealtimes.
Mind to Mouth is a book that will help readers have a deeper appreciation of themselves and create the type of mealtime outcome that they desire. The author’s exploration of the three key takeaways is useful to readers when it comes to planning, shopping, and preparing the meals because they have a great impact on what is put inside their mouths. The author’s personal experiences are engaging and will help readers perceive eating and food choices in a different light. The topic has been handled in a very interesting way that will make readers pay more attention to their eating habits by helping them to eat in moderation, break bad habits, reduce food cravings, develop an awareness of hunger, and make conscious food choices.
