Connecting Goals to Impacts and Outcomes

Harnessing Structured Conversations for Customer-Driven Value Delivery
By Claude Hanhart, Rachel Collins

Connecting Goals to Impacts and Outcomes by Claude Hanhart and Rachel Collins argues that product teams frequently build the wrong thing because companies begin work before defining the exact customer action they want to change. Vague business language creates situations where executives, developers, designers, and...

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Unsellable

How to Build a Business That Works Without You (The Un- Series)
By Ben Grant

In Unsellable, Ben Grant examines the weakness inside many managed companies through stories drawn from trades and compliance firms across Britain. He follows founders who believe that years of expansion have secured their future until acquisition talks expose how much of the business depends on...

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Race to Innovation

Unleashing the Power of Entrepreneurship For Everyone
By John Phillip Bamforth and Roy Stanford Zwahlen

John Phillip Bamforth and Roy Stanford Zwahlen's Race to Innovation tells readers that entrepreneurship becomes most transformative when it comes from people who understand what established systems fail to provide. They say innovation often begins with someone recognizing a practical need that larger companies ignored...

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Tech Confidential

The Insider's Playbook for Daring Entrepreneurs
By Denise Koessler Gosnell and Kathryn Erickson

Denise Koessler Gosnell and Kathryn Erickson’s Tech Confidential follows two women working inside Silicon Valley as professional ambition gradually overtakes the rest of their lives. Denise reaches a point where stress leaves her injured on the floor of her home, while Kathryn begins reassessing the...

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Unconvention

A Small Business Strategy Guide
By Sri Kaza

Unconvention: A Business Strategy Guide by Sri Kaza challenges the prevailing belief that small businesses must model corporate giants to survive and grow. The author demystifies the concept of scaling and uses his experience in consulting for McKinsey and scaling ForwardLine Financial to argue that...

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The Strategy Trap

Why Companies Fail at Execution and How to Get It Right
By Kevin Ertell

Kevin Ertell’s The Strategy Trap answers the question: Why do most companies fail to execute their strategies? The book examines the disturbing reality that 90% of companies fail to successfully execute their key strategies and often fail in a spectacular manner, as evidenced by Ron...

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Give First

The Power of Mentorship
By Brad Feld

Brad Feld’s Give First presents decades of experience in venture capital and mentorship and transforms that experience into a philosophy of non-transactional generosity that boosted his career and the Techstars accelerator network. The book starts with an enigmatic opening that instantly arrests the reader’s interest:...

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The Right Call

A Leader’s Guide to Ethical Decision-Making in Practice
By Tremaine du Preez

As artificial intelligence begins influencing decisions with human consequences, in The Right Call: A Leader’s Guide to Ethical Decision Making in Practice, Tremaine du Preez examines what happens when organizations can no longer separate operational success from ethical responsibility. The book follows leaders facing situations...

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M.B.A.

Discover the truth about leadership
By D.M. Christensen

D.M. Christensen uses satire in M.B.A. to examine what happens after entering an MBA program and realizing many professional systems reward appearances more reliably than practical judgment. Classroom discussions about leadership expand into criticism of universities selling prestige while employers treat credentials as proof of...

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The Founder's Treadmill

A Field Guide to Owning a Business, Not a Job
By David Grau Sr

As a business matures, the founder can become an unwitting constraint to further success. David Grau Sr. explains how to avoid this in The Founder’s Treadmill. The author is all too aware of how easy it is for an entrepreneur to want to control every...

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