The Visionary Brand: The Success Formula Behind the World’s Most Visionary Brands opens with an interesting case study about Oakley and how it almost lost its cultural direction as a brand and regained its footing by re-aligning its brand identity. Author Bryan Smeltzer shares his...

Tao: A New Interpretation by J Joseph Kazden interprets the Chinese Taoism sourcebook, the Tao Te Ching, written by Lao Tzu. Although it shares many characteristics with the Tao as imagined by Lao Tzu, Kazden's book differs in his use of scientific knowledge as the...

The Art of Failure: The Anti Self-Help Guide, by the award-winning Neel Burton, is an enlightening guide on the beauty and importance of failure. With all the self-help books in the world, one would think there would be no such word as "failure." But we...

The 5th Option: Why Your Retirement Plan Won't Work the Way You Think It Will by Walter C. Young III and Peter G. Bielagus is a book that we all need to read before it's too late. Meet Michael and Jill Cunningham, a fictional couple...

The Supremacist Syndrome by Peter Marsh presents Heinrich Himmler as a poster example for the subtitle topic: How Domination Underpins Slavery, Genocide, the Exploitation of Women, and the Maltreatment of Animals. As the author notes, this book discusses three types of supremacism: white supremacism, male...

Towards a Natural Social Contract by Patrick Huntjens is an influential non-fiction book with the primary focus of "Transformative Social-Ecological Innovation for a Sustainable, Healthy and Just Society." Across three parts and six chapters, introduction and conclusion excluded, Huntjens offers up an independently conceptualized and...

The Venice I Know is a work of non-fiction in the travel guide subgenre. It is suitable for the general reading audience and was penned by travel enthusiast and author Margie Miklas. After five interesting trips to Venice, this award-winning blogger has many things to...

John Thibault has a political game plan that he shares in The Political Game. He calls on his years of governmental involvement while working in several different industries, such as the film industry and eBay. John thinks more Americans should want to be involved in...

The Career Toolkit: Essential Skills for Success That No One Taught You by Mark A. Herschberg is an occupational self-help book that every career-minded person needs. The author lays out in one place all the basic skills you need to get started on your career...

The Uninformed Voter by Robert Levine is a non-fiction political philosophy and public opinion book that delivers the author's critical assessment on the governing of the United States of America and the voters who put them there. The book is broken down into twelve distinct...