There’s a well-repeated phrase, “You can’t judge a book by its cover.” While in many ways that saying is true, it can also be said that you can’t choose a book without its cover and, more significantly, its title. When have you ever been attracted...

Awesome Email: 10 Email Principles to Improve Your Communication and Accelerate Your Career by Felix Haller outlines 10 principles to improve your communication skills. Trying to read Felix’s introductory example email frustrated me. The random approach in this email obstructed my comprehension. In contrast, his...

Brand New Start: Fast-Start Your Career with the Power of Personal Branding by Mainak Dhar is an engaging and thought-provoking book targeted at early-career employees. The book caters more to younger employees who are in the early stages of their careers and to those who...

Self-Publish & Succeed: The No Boring Books Way to Writing a Non-Fiction Book that Sells by Julie Broad is the perfect cheerleader and guide to start or finish the book that is crucial to you, your brand, or career. This compact, succinct book brims with...

Grind: A No Bull-shit Approach to Take Your Business from Concept to Cashflow by Michael J. McFall is written in a fun, engaging, and direct way. After moving home following a couple of meaningless jobs, Mike found himself working at a coffee shop in Lansing,...

“Nothing attracts a crowd like a crowd.” The same can be said about reviews; not just book reviews, but any kind of review. Reviews are the means of converting customers into buyers. And the more reviews you have, the more likely Amazon will boost its...

Self-publishing or small press publishing, the secret to success, at least on Amazon, is the keywords. Authors all have one thing in common: they love to write, but they hate to market their work. In today’s world, marketing is the author’s job, just as much...

The Marketing Fallacy: How Any Small Business Can Look Like A Large Corporation, Without The Large Costs is a work of non-fiction concerning business, marketing and finances, and was penned by author Joshua Littlejohn. As the thorough subtitle informs us, this concise yet highly educational...

To the TOP: With Smart Free Marketing for Entrepreneurs and Self-Employed by Doris-Maria Heilmann is a self-help book on how you can boost your business with networking and content marketing. Most new entrepreneurs don’t know that their marketing strategies are more important and beneficial for...

For anyone in sales looking to progress to the next level, Next Level Selling: The Definitive Guide to Closing High Dollar Deals by Tom Fedro has some excellent fundamental lessons worth reading. Though the book states “Next Level Selling”, its lessons really are good for...