Henry Wong’s Telling Your Story, Building Your Brand might be the Bible of branding. Wong’s narrative provides tiny lightning bolts of clarity; with those lightning bolts, he finds a way to speak to readers with a helping hand perspective. It does not do the work...

Have you ever wondered how some companies almost quadruple their market cap in a relatively short period? Companies like Tesla or Facebook are known to have had a very accelerated growth rate in recent years. If you're an entrepreneur or visionary trying to build the...

The Art of Lifelong Customers by Mihaela Akers is a non-fiction business guide in which the author harnesses experience and expertise to create a book to serve as “The field guide to growing profitable and fulfilling customer relationships.” Akers begins with a look into their...

The Non-Obvious Guide to Marketing & Branding Without a Big Budget is a must-read book for any entrepreneur wanting to educate themselves on the critical role of marketing for business success. I loved how Rohit Bhargava uses real stories and plain language to cover the...

The Visionary Brand: The Success Formula Behind the World’s Most Visionary Brands opens with an interesting case study about Oakley and how it almost lost its cultural direction as a brand and regained its footing by re-aligning its brand identity. Author Bryan Smeltzer shares his...

The Marketing Fallacy: How Any Small Business Can Look Like A Large Corporation, Without The Large Costs is a work of non-fiction concerning business, marketing and finances, and was penned by author Joshua Littlejohn. As the thorough subtitle informs us, this concise yet highly educational...

To the TOP: With Smart Free Marketing for Entrepreneurs and Self-Employed by Doris-Maria Heilmann is a self-help book on how you can boost your business with networking and content marketing. Most new entrepreneurs don’t know that their marketing strategies are more important and beneficial for...

As people continue to migrate from traditional media to social media, businesses are similarly competing for brand attention on the internet. Neal Schaffer’s The Age of Influence: The Power of Influencers to Elevate Your Brand provides an indispensable roadmap to the lucrative and exciting world...

The 30-Day Job Search: Supercharge your Resume, Renew your Motivation, Secure & Succeed at more Job Interviews, and Negotiate your Salary like a Pro! by Hamza Zaouali is a story about Lisa finding a job. It is based on a real-life story. Lisa only has...

The Next Best Seller by Tim Riordan is a roadmap to success for authors with a focus on the best ways to market their books. Tim is very open and honest about his own writing and marketing strategies, sharing what has worked for him and...